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WR.UP® Denim

Mid Waist Full Length
$209

Or by 4 installments of $52.25 NZD More Info

Colour Dark Blue + Blue Stitching

Select a Size Size Guide

Freddy is your booty's best friend—always

Always in place

Designed to keep your pants up and in place. It will hug the waistline comfortably and won't dig in.

Comfiest stretch ever

Our pants, including our denim, are made from a unique cotton jersey which stretches in both directions.

Boost your booty

A thin coating of silicone is applied under the bottom to boost your booty whether you need it or just want it.

We love your figure

Strategically placed panels & stitching to accentuate your existing figure by hugging you in all the right places.

Freddy® WR.UP® Pants Are Your Booty’s Best Friend.

A combination of Italian design, strategic stitching, stretchy fabrics and ultra-light silicone to shape, smooth and accentuate your booty - makes Freddy WR.UP the most comfortable pants to wear!

Silicone Waistband
Designed to keep your pants up and in place. It will hug the waistline comfortably and won’t dig in.

Bi.Elastic Fabric
Traditional denim only stretches in one direction. Our pants, including our denim, are made from a unique cotton jersey which stretches in both directions making them extremely comfortable and flattering.

Ultralight Silicone
A thin coating of silicone is applied under the bottom to boost your booty whether you need it or just want it.

Panels & Stitching
Strategically placed to accentuate your existing figure by hugging you in all the right places.

The short version

We've been around for a while, since 1976! Born in Italy, we’ve crossed the oceans to reach New Zealand, and your booty.

We’ve met everyone from girl bosses and gym junkies, to donut lovers and beauty queens.

Learning from all the bodies, butts and beauties we could find, to create the perfect fit for you and your busy life. Now we’re here, ready and waiting for you to find us; your perfect fit.

Read the full story

Customer Reviews

Based on 80 reviews
90%
(72)
5%
(4)
5%
(4)
0%
(0)
0%
(0)
G
G.D.
Overall size: Small
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
2 button denims fabulous

Love these. My first Freddys and they are so comfy. They look great. I'm usually a 12. 10-12 usually works for me but 12-14 is too big. However, in these I ordered a large as per measurement size guide and they are the perfect size. If I hadn't of measured, I would have ordered a med so I'd say these run a little small but no problem if follow their guide. And they are different to other pants! The silicone waist is brilliant. The denim fabric is great but I found the material on another pair (diwo tights) was too thin and not flattering. Stick with the denim styles if concerned.

A
A.H.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
A staple for every wardrobe!

I was at first hesitant to make the purchase as I prefer to try on jeans before I buy them. But after I read all the reviews I was convinced. They are so comfy, they feel like tights even though they aren’t. They pass as jeans so you can wear them to any event/occasion or just around the house. Once they’re on they stay up like they say they do. The plastic band on the inside does feel a little weird at first but you get used to it pretty quickly. The full length are perfect if you are tall (I’m 173cm and there’s still extra but not too much so they don’t look silly). They are super flattering and pull your butt up making any shape and size perky - you’ll get a lot of heads that turn for a double check. They also feel quality so they are totally worth the money!
Follow the size guide as it says - measure yourself and get the next size up if you’re in between sizes-it’ll be the perfect fit. The blue actually look like your standard blue jeans so they go with any top and shoe!
I wear my Freddy’s almost every day - I’m obsessed!! Thank you Freddy for supplying such a great, quality product!!

M
M.T.
Overall size: Normal
Overall feeling: Good
Overall comfort: Very comfortable
Overall style: Stylish
Great pair of jeggins

Very comfortable and flattering. Lost 1 star due to them being quite thin- like jeggings.

S
S.J.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Best jeans ever!t

My first pair and I couldn’t be happier! Size S fits me like a give. Super comfy and they look absolutely amazing. Can’t wait to buy more!

L
L.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Brilliant!!

I absolutely love these pants! Having taken months to decide to spend the money I have already placed my order for a second pair of Freddy’s and I can’t speak highly enough of the way they fit. I am constantly up/down caring for my baby so staying in place is super important and they did not disappoint.