Size added

WR.UP® Denim

High Waist Full Length
$250

Or by 4 installments of $62.50 NZD Learn More

Colour Dark Blue + Yellow Stitching

Select a Size Size Guide Find My Fit

Don't have your size?

Freddy is your booty's best friend—always

Always in place

Designed to keep your pants up and in place. It will hug the waistline comfortably and won't dig in.

Comfiest stretch ever

Our pants, including our denim, are made from a unique cotton jersey which stretches in both directions.

Boost your booty

A thin coating of silicone is applied under the bottom to boost your booty whether you need it or just want it.

We love your figure

Strategically placed panels & stitching to accentuate your existing figure by hugging you in all the right places.

The short version

We've been around for a while, since 1976! Born in Italy, we’ve crossed the oceans to reach New Zealand, and your booty.

We’ve met everyone from girl bosses and gym junkies, to donut lovers and beauty queens.

Learning from all the bodies, butts and beauties we could find, to create the perfect fit for you and your busy life. Now we’re here, ready and waiting for you to find us; your perfect fit.

Read the full story

Customer Reviews

Based on 34 reviews
88%
(30)
9%
(3)
3%
(1)
0%
(0)
0%
(0)
C
C.G.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish

I purchased the jeans for my granddaughter. The xs size fit her perfect, she loved the fit & everything a out the pant. Her sister & cousin loved the look also & I'm sure her sister will be purchasing the same pair very soon!

M
M.
Overall size: Large
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Sexy comfortable and look amazing

Had comments already about these. Very stretchy material so would size down for tighter fit. Want another pair! Really pay for quality with and good jeans and these are worth every cent! Jean wearers need them!!!

C
C.H.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Love

Just love

D
D.B.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Comfortable
Overall style: Stylish
Love them!

Do comfortable, and the high waste tucks I. The live handles

B
B.S.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Billie Stockman

Very comfortable
I'm a bit worried about the stitching on the bum seam tho,it looks like it's pulling apart
Altho.... My bum is quite big!
My boyfriend 😍 them!