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Size added

WR.UP® Fashion

Mid Waist Full Length
$149

Or 4 x $37.25 NZD interest free fortnightly payments with Learn how

Colour Navy Blue

Select a Size Size Guide Find My Fit

Your new go-to pants come with these WR.UP patented features

Anti-slip waistband

It’ll move with your waistline

Form fitting fabric

It’ll move and flex with you no matter what

Stitching

It’ll support and hug to shape you

Breathable fabric

Wear more, wash less

Fabric so soft

You’ll never want to take them off

Freddy is your booty's best friend—always

Always in place

Designed to keep your pants up and in place. It will hug the waistline comfortably and won't dig in.

Comfiest stretch ever

Our pants, including our denim, are made from a unique cotton jersey which stretches in both directions.

Boost your booty

A thin coating of silicone is applied under the bottom to boost your booty whether you need it or just want it.

We love your figure

Strategically placed panels & stitching to accentuate your existing figure by hugging you in all the right places.

The short version

We've been around for a while, since 1976! Born in Italy, we’ve crossed the oceans to reach New Zealand, and your booty.

We’ve met everyone from girl bosses and gym junkies, to donut lovers and beauty queens.

Learning from all the bodies, butts and beauties we could find, to create the perfect fit for you and your busy life. Now we’re here, ready and waiting for you to find us; your perfect fit.

Read the full story

Customer Reviews

Based on 14 reviews
71%
(10)
14%
(2)
7%
(1)
0%
(0)
7%
(1)
K
K.H.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Stylish
Will buy again

Love them, very comfortable. Would like to try some other colours next

S
S.O.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
Love love love

Totally awesome love how they make me feel

V
V.
Overall size: Small
Overall feeling: Good
Overall comfort: Very comfortable
Overall style: Stylish
Comfortable, durable and long lasting

I have three pairs in this style as they are durable, comfortable and long lasting. I stopped buying the denim style when the third pair fell apart in less than a year and tried these instead. The black pair are a little looser than the blue and green, which I find more comfortable at the hip area.

D
D.B.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish
9 pairs and still going

Simply put best pants/Jeans ever
The end

J
J.H.
Overall size: Normal
Overall feeling: Very good
Overall comfort: Very comfortable
Overall style: Very stylish

I brought these pants to try something different. They are absolutely devine! great fabric quality, no knicker lines. They fit like a glove, have had so many compliments. They are my favourite pants by far, very flattering :-)